PositivityTools
Coach Websites

A sales page that books discovery calls without you chasing.

For life, business, executive, health, and mindset coaches who've built expertise — and now need the site to close. Long-form copy, Calendly-ready, clear offer tier. $497 flat, 7 days.

Built for coaches whose LinkedIn bio is doing work their site should be doing.

New Project

Your site — launched in 7 days, built to convert.

$497 flat• 7-day build• 2 mo SEO included

The honest problem

Most coaching sites are leaking money.

Your LinkedIn bio is carrying the sell

People discover you on LinkedIn, love a post, click through to a bio — then land on a WordPress site with a stock photo and 'Schedule a Discovery Call' button. The journey from interest → call is broken at step 2.

No clarity on who you're for

Your copy says 'I help leaders unlock potential.' Their copy says 'I help leaders unlock potential.' Everyone's copy says that. A real coach site names the audience — 'VPs of Sales at Series-B SaaS' — and the wrong fit self-selects out.

Discovery-call friction is killing your pipeline

A 6-field form → email confirmation → 'here's my Calendly' → 30-minute slot selection → zoom link email → day-of calendar invite. Each step leaks 20%. A one-page site with a booking widget on scroll converts 3× more.

How we fix it

A site built for one thing: booked calls.

  • Hero with specific audience + specific outcome (no "I help leaders")
  • Long-form sales page — problem / solution / proof / offer / FAQ
  • Inline Calendly / Acuity booking widget (not a pop-up)
  • Case study block with real outcomes + permission-sourced client quotes
  • 1-page or multi-page structure, your call

Why we win

$497 lands between two bad options.

Most coaching shops compare agencies to DIY builders and pick whichever stings less. We built a third option.

Typical agency

$3,000+

+ $400/mo retainer

  • Nice design
  • Takes 6–12 weeks
  • Agency owns hosting
  • Pay forever to keep it live
  • Locked into their stack
PositivityTools

One flat build

$497

$1,500

One time. No retainer. Ever.

  • Premium design
  • 7-day delivery
  • You own everything
  • Free 2 months of SEO content
  • No lock-in, no monthly fees

DIY builder

$29/mo

+ $300/yr if you upgrade

  • Cheap
  • Takes you 40+ hours
  • Template — looks template-y
  • No SEO out of the box
  • Paying every month forever

The ranking plan

Your ideal client Googles before they book. Make them find you.

Coaching buyers research ROI, credibility, and session structure for weeks. We publish 8 audience-targeted articles over 2 months — each answering a real pre-book question your ideal client types into Google.

01Day 1–7

Your site ships with the SEO foundation

Schema markup, clean URL structure, meta tags written for your target searches, Google Business Profile wired in, service-area pages indexed.

The meat of it
02Weeks 2–8

8 niche-specific coaching articles published

We publish weekly — real answers to real searches your customers run. Each article targets a keyword your market actually types into Google, not AI filler.

03Month 3+

Traffic compounds — you're the authority

Your ranking keeps climbing after our 2 months wrap. You decide: continue on the $97/mo Growth Membership, write them yourself, or stop. Your site, your call.

What we'll write

Real searches, written for your market.

Month 1 · Week 1

Signs You're Ready to Hire an Executive Coach

1,500+ words · SEO-optimised · published to your site
Month 1 · Week 2

ROI of Coaching: How to Measure It

1,500+ words · SEO-optimised · published to your site
Month 1 · Week 3

Coaching vs Consulting vs Therapy: Know the Difference

1,500+ words · SEO-optimised · published to your site
Month 1 · Week 4

Finding a Coach Who Isn't Just a Cheerleader

1,500+ words · SEO-optimised · published to your site
Month 2 · Week 1

What to Expect from Your First Coaching Session

1,500+ words · SEO-optimised · published to your site
Month 2 · Week 2

Setting Real Coaching Goals (Not Vibes)

1,500+ words · SEO-optimised · published to your site
Month 2 · Week 3

Group vs 1:1 Coaching: Which Works for What

1,500+ words · SEO-optimised · published to your site
Month 2 · Week 4

When Coaching Isn't Working: Warning Signs

1,500+ words · SEO-optimised · published to your site

8

Articles

1,500+

Words each

Weekly

Publish cadence

Human

Reviewed by Dave + Mark

All 8 articles, publishing, keyword research, editorial review — included in the $497. No monthly fees for the first 2 months. No upsell.

One price. Everything in.

Your coaching site. $497. One time.

$1,500$497

Typical coaching-funnel agency quote: $3,500 + $400/mo retainer.

  • Custom coach site (long-form or multi-page, your call)
  • Specific-audience, specific-outcome hero copy
  • Long-form sales page with problem/solution/proof/offer
  • Calendly / Acuity booking widget inline
  • Case study block (your real past clients with permission)
  • 2 months of SEO articles included
  • 1 round of revisions
  • You own the site, domain, everything
Skip the chat — secure checkout →

Not a fit after we chat? No charge. You only pay when Dave confirms and sends checkout.

Integrations included

We plug into the tools you already use.

No custom engine. No vendor lock-in. Your site talks to the industry-standard platform for your coaching business — set up and wired in before it ships.

Calendly

Discovery calls

Acuity

Tiered scheduling

SavvyCal

Premium scheduling

Google Calendar

Personal sync

Stripe

Session + package pay

ConvertKit

List + nurture

Zoom / Google Meet

Session delivery

Notion

Client workspace

Don't see yours? We wire in whatever you already use — just tell us on the kick-off brief and we connect it before launch.

The 7-day guarantee

Live in 7 days or your money back. Full refund. No arguing.

From payment to preview link in 7 calendar days. If we miss it — for any reason — we refund every dollar. No 'we were close,' no 'we had to wait on content.' Seven days.

Included — no upsell

$497 covers everything below.

2 months of SEO content

$388 value

Thought-leadership articles targeted at your ideal client. The content your prospects read before they book.

Premium theme pack

$150 value

Full PositivityTools theme library. Useful if you launch a course, group cohort, or paid community later.

AI automation playbook

$97 value

Discovery-call reminder drip, no-show follow-up, post-call thank-you, review request. Copy-paste automations.

How we work

How we build for coaches.

7-day delivery.

Payment to preview in 7 calendar days. Miss it, we refund.

You own everything.

Domain, code, copy, SEO articles. No retainer, no hostage platform.

One revision round.

Adjust the hero specificity, offer framing, case studies, any of it.

Human-reviewed copy.

Dave or Mark reviews every page. No AI-generic "empowering leaders" filler.

Every question we get

What coaching owners ask before they buy.

You get one round of revisions to change anything — layout, copy, colours, photos, service pages, all of it. Most clients use the revision for 2-3 lines of copy. Some ship the first draft as-is.
Only 4 coach builds per week

Stop chasing. Start closing.

Dave replies in 24 hours. Fit confirmed? 7-day build starts the same day.